Situated in the gallery of the Wynn Hotel Las Vegas, the most exclusive on the tape, Alexander McQueen store is located beside shops brands like Dior, Chanel and Louis Vuitton. Inspired by fashion extraordinary McQueen, The store is unique for two main reasons. More importantly, because it was building a new project on a vacant site, Russell was able to design the shape of the exterior and interior, its first new-construction McQueen. Working closely with the owner, he has created a streamlined building stucco and curved glass to the street with a large private courtyard behind.

The second point of divergence is to install a large sculpture by Robert Bryce Muir. Customers of the store are greeted by the feet and legs of the piece, titled “Angel of the Americas, suspended by a skylight above the entrance. The head and shoulders outside the store, sales seems to be levitating.